Blogs (abbreviation for ‘weblog’) first came to prominence in the late 1990s, a time when the democratisation of online publishing was nascent. Initially single-user websites, typically either personal or niche in nature, throughout the 2000s these became curated, multi-user sites (eg, AKPCEP.com, dotCULT, etc.).
Moving into the 2010s, micro-blogging platforms such as Twitter, and web 2.0’s inclusion of replies and ‘social’ aspects bring us to where we are today. A few behemoths soak up most of the discourse and put it behind a login.
I’m of the old school, whereby people with things to say developed their own space, and had full control over the presentation and distribution of their words. No adverts, subscriptions, data mining, algorithms, Russian misinformation bots, Cambridge Analytica.
Nowadays of course, you can still create a blog, write in it, and hope people read it – much like I’m doing now, but like a lot of things in life, you end up asking yourself the question “what’s the point?”.
Maybe it’s just for expression’s sake. Maybe it’s stubbornness. Do I even have anything to say anymore? Probably not. There’s easier and more fulfilling ways of saying what I want to say (music, art, fiction) than typing things into a lonely text box.
One thing I do miss, back from the weblog days, is the ability to link between individual blogs in a curated, deliberate fashion. So, if you have a blog you’d like people to know about, link it in the comments below – I can’t promise you traffic, but I can promise you solidarity.